Lebel & Bouliane
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Bensimon Byrne

Bensimon Byrne, OneMethod and Narrative PR comprise Canada’s largest independent ad agency, counting over 250 employees across several divisions in Toronto.

Moving to 225 Wellington Street, at the north-west corner of Philip Johnson’s famed CBC building, the agency now occupies nearly 50,000 square feet of space once inhabited by two-storey recording studios.

Anchoring the agency at the corner of the building is a united reception space. In keeping with OneMethod’s low-key, urban culture, the agency can also be accessed via a side gallery or alternative side door from the ground floor. 

Urban design concepts such as “streets” “districts” “landmarks” and “stages” were implemented to create a multi-dimensional space, with each division enjoying its own “neighbourhood”, culture and function. OneMethod’s vibe is that of a converted warehouse with alleyways and overhanging structures.

In a culture of “work anywhere”, the design team’s aim was to create an office where people would want to go to work – collaborating, socializing, and enjoying creative freedom.

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Bensimon byrne

 

Bensimon Byrne, OneMethod and Narrative PR comprise Canada’s largest independent ad agency, counting over 250 employees across several divisions in Toronto.

Moving to 225 Wellington Street, at the north-west corner of Philip Johnson’s famed CBC building, the agency now occupies nearly 50,000 square feet of space once inhabited by two-storey recording studios.

Anchoring the agency at the corner of the building is a united reception space. In keeping with OneMethod’s low-key, urban culture, the agency can also be accessed via a side gallery or alternative side door from the ground floor. 

Urban design concepts such as “streets” “districts” “landmarks” and “stages” were implemented to create a multi-dimensional space, with each division enjoying its own “neighbourhood”, culture and function. OneMethod’s vibe is that of a converted warehouse with alleyways and overhanging structures.

In a culture of “work anywhere”, the design team’s aim was to create an office where people would want to go to work – collaborating, socializing, and enjoying creative freedom.

 
Client: Bensimon Byrne
 
Area: 45 000 sf
 
Location: Toronto, ON
 
Awards:
Interior Design Magazine Best of the Year 2017 Honoree- Mid Size Creative Office, IES Toronto Illumination Design Award
 
Publications:
Globe and MailToronto Life, Interior Design Magazine
 
Photography: Adrien Williams